Rebranding + Environmental Graphic Design
The Overview: The Tanger Outlets is an outlet shopping center with various locations across the country. They promote building a unique shopping experience and community to meet all their customers’ needs.
The Challenge: To create a new branding style that promoted the qualities and ideas behind the Tanger Outlets, and incorporate them into a branding style that will affect how people navigate, interact, and feel while shopping.
Current Logo
Proposed Logo

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